Package design for «Prunes» and «Apricot» candies: total show off
Challenges:
- research;
- package design;
- candy wrapper design;
- prepress.
The client:
«Good Food» group of companies.
Pavlov's Design offered the customer the simplest design of packages and candy wrappers. Simplicity, in this case, performs an informative function – it shows the product itself. And what is most important in sweets? Correctly! Filling and taste. The image of sweets in a cut and ripe fruits causes any person to buy and eat them immediately.