All according to the rules!
Objectives:
- research;
- development of the brand platform;
- creation of a visual appearance system;
- package design;
- photosession;
- illustrations;
- guidelines for packages creation development;
- prepress.
Client:
«Relef-Center»
The key idea for the design concept of the OfficeSpace stationery brand is the image of an ideal warehouse. There are many goods, they are all different, but finding the necessary thing is quick and easy, because in such a warehouse there is an absolute order that strictly obeys the rules that everyone understands.
The idea of such a perfect order lies at the heart of the OfficeSpace brand concept. Pavlovs Design called it the idea of organized space. All packaging for the goods of this brand was built in the same perfect order. Everything in its place: logo, style-forming elements, illustrations, etc. By strict rules that obey simple logic, you can arrange any OfficeSpace package, and it will fully perform its functions: attract the attention of the buyer and inform him about the product. All according to the rules!
