What we do
The challenge for Pavlov's Design is to create brands that are alive and emotionally charged . It is important for us to be inspired and to enjoy the very process of creation. This is what we call inspiring branding.
Research and Analytics:
– environmental studies;
– brand audit;
– consumer behavior studies.
Brand development:
– strategy development;
– brand platform and positioning;
– brand architecture.
Rebranding.
Strategic sessions and trainings.
Visual brand attributes:
– brand identity;
– sign, logo;
– elements of style;
– brand communication design and style.
Verbal brand attributes:
– naming;
– tagline;
– brand legend.
Brand Environment Design.
Communication Strategy.
Packaging:
– shape;
– design;
– package production control;
– package design guidelines.
Brandbook development.
Corporate printing.
POSM design.
Prepress (preprint preparation of original layouts).